About edge kerry
Our Story
Founded in County Kerry by David Leane and Colleen Murphy,
EDGE KERRY was created to help businesses grow through powerful content and strategy.
With backgrounds in marketing, sales, and photography, we saw how great Irish brands often lacked the digital systems, content, and strategy to match their real-world value.
EDGE KERRY aims to bridge that gap — combining strategy, creative content, and digital expertise to help businesses stand out, attract the right customers, and grow with confidence.
Our Mission
Our mission is to help businesses grow through clear strategy and creative content.
We focus on what matters most — strong visuals, smart marketing, and results you can see.
Our Services
Social Media Management
We manage your brand’s online presence across Instagram, Facebook, TikTok, and LinkedIn — crafting consistent, engaging content that builds awareness, fosters community, and drives bookings. From content calendars to hashtag strategy and daily engagement, we keep your brand visible and connected to your ideal audience.
Content Creation
High-quality visuals and storytelling are at the heart of digital success. We produce professional photography, drone footage, video walkthroughs, and compelling copy that capture your property’s personality and showcase the guest experience. Every piece of content is designed to inspire, engage, and convert.
SEO & Website Optimization:
We ensure your website is fast, discoverable, and designed to convert. From keyword research and Google Business Profile optimization to mobile performance and booking-funnel improvements, we help you rank higher, attract qualified visitors, and increase direct bookings.
Paid Advertising:
Our team manages targeted campaigns across Meta, Google, and TikTok to maximize reach and ROI. Using data-driven strategy, creative storytelling, and continuous optimization, we connect your brand with high-intent guests and turn interest into action — especially during off-season periods.
Email Marketing:
We build and nurture guest relationships through personalized email campaigns and automated workflows. From welcome sequences to loyalty offers, our approach keeps your audience engaged, encourages repeat stays, and reduces reliance on OTAs.
Branding & Graphic Design:
Your brand identity tells your story before a single word is read. We design cohesive visual systems — logos, colour palettes, typography, and digital assets — that reflect your unique character and elevate your market presence across every channel.
Digital Strategy Consulting:
We work as your strategic partner to develop clear, actionable digital roadmaps. Through audits, competitor analysis, and goal-based planning, we align your marketing efforts with business objectives to maximize growth and clarity.
Analytics & Reporting:
Every decision should be backed by insight. We track, analyze, and report on campaign performance — providing clear dashboards, regular reviews, and optimization plans to ensure every marketing euro is well spent.
Airbnb Property Management
We offer full-service Airbnb and short-term rental management for hosts who want a hands-off experience with maximum return. Services include:
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Listing setup & optimisation
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Guest communication (24/7)
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Dynamic pricing
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Calendar and booking management
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Professional photography & content
Cleaning & Turnover Services
We provide reliable, hotel-standard cleaning and turnover services for Airbnbs, guesthouses, and boutique accommodations.
Our cleaning services include:
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Full changeovers
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Bed linen and towel management
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Restocking essentials
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Quick-turnaround cleans
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Property inspection after each stay.
We ensure your property is spotless, welcoming, and ready for every new guest — every time.
Reach out and connect with Us Today!
